How to Celebrate Christmas in July in Frankenmuth, Michigan
Christmas shines all year in Frankenmuth, where lights, garland, and carols are always in season.
Celebrate Christmas in July (or anytime of year) at Bronner’s CHRISTmas Wonderland – the world’s largest Christmas store.
The pillar of all Christmas decorations are the towering (or tiny) trees decorated with ornaments, tinsel, and bows. Shop for trees that are artificial, pre-lit, or un-lit. While you’re at it, peruse Bronner’s collection of novelty beads and garland, along with tree accessories, toppers, and skirts. Looking for inspiration? You are in luck. There are over 300 decorated trees on display all year long at Bronner’s CHRISTmas Wonderland!
No Christmas is complete without lights! Go traditional, or try out the new and easy to set up laser landscape lights. You may even explore novelty lighting such as wine-bottle-shaped lights, along with mallards, snowmen…even Chewbacca lights! Don’t forget about night lights. Find Snoopy and Woodstock, nativity themed, Rudolph, or snowflake night lights to help Santa find his way to the tree.
If you love Christmas ornaments, you will find merriment and joy at Bronner’s CHRISTmas Wonderland. Pick a theme, any theme, and Bronner’s has an ornament for you. Also, consider personalizing an ornament with the names of your grandchildren and loved ones. (Nearly every Michigan resident has a personalized ornament from Bronner’s – that’s how many have been sold!) Are you extra crafty? Check out Bronner’s YouTube page. They offer dozens of tutorials of how to make ornaments for your own. Watch the videos in advance, so you can stock up on supplies while you shop at Bronner’s.
Elf Tip! Check out our Deals Page to save while you start your Christmas shopping early!
Sing 'Silent Night' in shorts and sandals!
Just outside Bronner’s, you’ll find the Silent Night Memorial Chapel, a replica of the original in Austria where the iconic Christmas carol was first sung in 1818. Surrounded by flags from around the world, the chapel offers a quiet moment of reflection—whether you’re visiting in July or December. It’s a beautiful reminder of the deeper meaning behind the season, right in the heart of Michigan’s Little Bavaria.
📸: emonvoyage
Celebrate Christmas Without the Chill
Christmas in July brings a fun twist to the holiday spirit in Frankenmuth. You can make your own candy cane at the Bavarian Blacksmith Experience, enjoy a cozy chicken dinner at Bavarian Inn Restaurant or Zehnder's of Frankenmuth, or take in the charm of town by horse-drawn carriage with Fantasy Carriage Company. And don’t miss the Bavarian Belle Riverboat—this "Belle" is one you won't find at Christmastime, so July is the perfect time to enjoy a relaxing cruise along the Cass River.
Did You Know a Christmas Movie Was Filmed Right Here in Frankenmuth?
That's right! Head to the Frankenmuth River Place Shops to see where the 2019 movie "A Christmas Movie Christmas" was filmed. With cobblestone walkways, timber-framed facades, and festive touches year-round, the River Place Shops brought the fictional town of “Holiday Falls” to life on screen. As you browse more than 40 specialty stores, you’ll recognize scenes from the movie—and maybe feel like you’ve stepped right into one yourself!
Planning Ahead?
More Christmas in July fun could be on the way! Keep an eye on our Events Page for updates.
Share your photos of your holiday shopping and dining experiences any time of the year by using #frankenmuth.
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